Internet users have noticed a significant increase in TikTok profiles featuring AI-generated doctors giving false health tips.
This is revealed by a survey from the cybersecurity company ESET, which expressed concern about the alleged healthcare professionals created using deepfake techniques.
This type of content can be very harmful, as the supposed “doctors” share treatment tips with no scientific basis.
In Latin America alone, 20 AI-generated “expert” profiles were recorded, using TikTok or Instagram to promote “miracle” treatments.
@nicolebeautytips0 #hairgrowthtips #hairgrowth #hair #hairtok ♬ snowfall – Øneheart & reidenshi
The goal of these accounts is often to sell products with unproven effectiveness or simply to generate engagement. With false information, it’s possible that someone with a real health problem could fall for a scam or delay starting a truly effective treatment.
Some of these profiles have been removed from the platform after reports, but they quickly return to the site, as creating new “doctors” is very easy and fast with AI tools.
With this in mind, ESET shared some tips on how to identify a supposed healthcare professional created by AI. First, the company highlighted that it’s possible to spot visual or speech defects in the “people” appearing in the videos.
Second, they explained that since the doctors’ profiles are frequently reported and deleted, they are likely to have few followers or posts.
Finally, be skeptical. There are no “miracle cures” for health problems. If you suspect that something a supposed doctor says in a video seems too good to be true, research the topic further from reliable sources.
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Photo and video: TikTok @NicoleBeautyTips / @holisticlifeofficial. This content was created with the help of AI and reviewed by the editorial team.
