Meta starts suggesting Threads posts on Instagram

Meta starts suggesting Threads posts on Instagram (Unsplash)

Meta has been working to regain lost engagement with its new app Threads, which dropped by more than half after the initial excitement of its launch. Now, the company is testing suggesting some posts on the Instagram timeline.

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Instagram and Threads are interconnected, and Meta is now leveraging this fact to suggest posts from the new social network with a carousel of posts on Instagram.

According to TechCrunch, Meta has confirmed that it is testing this new feature, along with many others since the app’s launch.

“We’ve added several new features to the app since launch, and now we’re making it easier for people to see the latest Threads content directly on Instagram,” said a company spokesperson.

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