Since the purchase of Twitter, now X, the number of users on Elon Musk’s social network has been decreasing. The expectation is that millions of people will continue to leave the platform in 2025.
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After Donald Trump’s victory in the U.S. presidential election, thousands of people left the social network X, formerly Twitter, because it is owned by Elon Musk, who supported Trump during the election campaign. This trend is expected to continue into 2025.
Since the purchase of Twitter in 2022, Musk has lost millions of users on his social network.
The increase in misinformation and hate speech on the platform, along with forced censorship in users’ feeds, has led millions to migrate to Bluesky. This had been happening even before the 2024 elections.
In October, X saw a drop of between 300,000 and 2.6 million daily active users in the U.S., but this was temporary.
Since the beginning of October 2024, the number of daily active users in the U.S. dropped from 32.3 million to 29.6 million. This trend is expected to continue into 2025, according to analysts from Emarketer.
In addition to the declining number of users, X has also been facing a drop in market value since its acquisition by Elon Musk.
According to a report by Brand Finance, Twitter was worth $5.7 billion before being acquired by Tesla’s CEO, and now it is worth $673 million.
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