See what to expect from Samsung’s annual announcement event

Veja o que esperar do evento anual de anúncios da Samsung
See what to expect from Samsung’s annual announcement event (Photo: Samsung)

Samsung has scheduled its Unpacked event, the brand’s annual announcement event, for next Tuesday (22), and tech enthusiasts are already eager for the news.

Among these announcements, the Korean company will introduce its new Galaxy smartphone lineup, including the Galaxy S25, Galaxy S25+, and the highly anticipated Galaxy S25 Ultra. According to leaks, the lineup is expected to receive some camera upgrades, as well as a new, powerful chip capable of supporting generative AI advancements.

Speaking of AI, Samsung’s artificial intelligence seems to be at the center of the brand’s innovations for this year’s event. Rumors suggest that Samsung will unveil an “AI agent,” which would essentially act as an assistant offering personalized suggestions across various categories, from fashion to transportation.

The brand is also expected to announce One UI 7, built on Android 15, and the new Galaxy Ring 2, although rumors indicate it will be presented only as a teaser with no release date yet. The ring is expected to receive some battery and sensor upgrades compared to its predecessors.

Finally, Samsung is expected to unveil the much-anticipated AR glasses, the smart glasses from the Korean brand. Many rumors have already surfaced about the product, which they are calling Project Moohan. They are being developed in partnership with Google and Qualcomm on the Android XR operating system.

Photo and video: Publicity/Samsung. This content was created with the help of AI and reviewed by the editorial team.

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